Karla Pearson

Karla has helped 1000’s of dog’s transition from an ultra-processed diet to healthier, fresh feeding options. There is no better person to help you navigate the confusing world of pet nutrition.

Karla is owned by Betty, an 10 year old French Bull Dog. Betty was Karla’s first dog as an adult and like most new puppy owners, fell madly in love with this little bundle of joy! She wanted to be the very best guardian possible and so followed all of the veterinary advice to the letter. She bought a very well-known, expensive breed specific kibble, made sure she never missed her spot on treatments and always gave her boosters. Betty was even neutered a ta mere six months old, and then all of a sudden, the problems started! Itchy skin, digestive issues, hives, musculoskeletal problems, behaviour issues and the list goes on! Utterly heartbroken, no matter what the vets did, nothing worked.

It wasn’t until Karla attended a nutrition lecture about canine fresh food that the light build moment occurred and immediately fuelled a passion and life’s calling into canine nutrition and natural health. The more she studied and researched, the more she wanted to help owners avoid the same mistakes. She began to deliver seminars across the U.K. with a focus on fresh feeding, natural flea and worm prevention and understanding vaccination schedules and titer testing.

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Meet the team

Tami McFadden

Working with and living with cats and dogs for over 3 decades, Tami has gained different experience along the way. When...

Louise Glazebrook

Louise Glazebrook is an acclaimed Dog Behaviourist, Author, TV Presenter and Entrepreneur. Her life-long obsession with ...

Karla Pearson

Karla has helped 1000’s of dog’s transition from an ultra-processed diet to healthier, fresh feeding options. There ...

Bethany Calhoum

Bethany (or Beth for short) is a self confessed nutrition nerd, writer and huge animal advocate. Her journey started dur...

Dr Dorien F Nel

Dorien qualified as a veterinary surgeon in the Netherlands in 2003. After this she worked in Southern Africa for a year...

Katie McCaul

Katie’s Career began as a veterinary nurse which gave her invaluable experience including running clinics, dealing wit...

Alison Daniel

Our Co-Founder Alison, has specialised in canine and feline nutrition for over 15 years, helping owners and their pets a...